Open Houses Are Back: Why They Still Work in 2025
Open houses may have taken a backseat in recent years, especially during the pandemic and the rise of virtual tours, but in 2025 — they’re making a comeback. And we’re seeing it firsthand.
Just this month, one of our Spivey Realty Group agents received a full offer from a buyer who attended their open house. Another agent has two more potential offers in the works from open house attendees this past weekend. These aren’t just lucky one-offs — they’re part of a growing trend that’s bringing people back through the front door.
So, why are open houses making a return?
1. Buyers want to feel the space.
Online photos and 3D tours are great, but nothing beats walking through a home to experience the flow, the light, and the neighborhood vibe in person.
2. They create a sense of urgency.
An open house often brings multiple buyers through at once. When people see others showing interest, it can push them to make quicker, stronger offers.
3. It’s low-pressure for buyers.
Many buyers aren’t ready to schedule a private tour — they’re still getting a feel for what’s out there. Open houses give them an easy, no-commitment way to explore and imagine.
4. They’re great for neighbors and word-of-mouth.
You’d be surprised how often a neighbor mentions the house to a friend or family member. Open houses can spark that buzz that no online listing can.
5. They work.
At the end of the day, results matter — and we’re seeing them. The casual browsers at last weekend’s open houses are now serious contenders. That foot traffic matters.
Thinking of selling in 2025?
Don’t count out the power of a well-marketed open house. We’ll bring the signs, the energy, and the serious buyers — you bring the keys.
Let Spivey Realty Group help you make the most of every showing opportunity, from open houses to private tours. Ready to chat? graysharborrealestate.com
